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People ask us all the time how our costs compare to Phoenix home care franchises like Home Instead, Visiting Angels, Senior Helpers, Essential Care, ComforCare, Homewatch Caregivers, Right at Home, Synergy, Comfort Keepers and Home Helpers.  Well, we are significantly less expensive.  Are rates start at $15/hour or $250/day for live-in.  Franchises often charge $20+ all the way up to $25/hour.  How are we so much more affordable.  Because we don’t have to pay a 5-6% commission on our sales to the franchisor.  In addition, we don’t maintain a sales staff that adds to the overhead.  At Generations, our business model is simple:  provide great service, great care at a great price.

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About the author - Bill McKusick

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